Visit Columbus: 2025 Spring Pilgrimage

Event Branding • Graphic Design • Print Design • Campaign Creative • Advertising Design • Production Management • Creative Direction

OVERVIEW

We partnered with Visit Columbus to create the visual materials for the 2025 Spring Pilgrimage, one of the city’s signature tourism events. The goal was to develop a cohesive visual campaign that felt inviting, elevated, and timeless while celebrating the charm, history, and hospitality that define the experience.

APPROACH

We designed a full suite of coordinated event materials, including brochures, banners, posters, and advertising assets. Each piece was developed as part of a unified visual system, ensuring consistency across print, promotional, and environmental applications while maintaining strong visual appeal and clarity for visitors.

OUTCOME

The result is a cohesive, recognizable event identity that strengthens the Spring Pilgrimage brand and enhances the overall visitor experience. The integrated design system allowed the event to show up with clarity, consistency, and visual impact across every touchpoint.

This ongoing partnership is building a long-term foundation for future growth, expansion, and continued brand development across the Museum’s programming.